EXPERIENCE THE WILSON FLAGSHIP

The premium equipment and gear you know, and the customization options you desire. Alongside new collections and styles designed to rewrite the rules of functional fashion. Visit us in the heart of SoHo and experience everything Wilson has to offer.

THE SPACE

Custom-curated, New York-inspired and filled with the premium sporting goods and sportswear you need to play and live well. 

THE PARK

A one-of-a-kind atrium-style indoor park brings the sprit of play to the center of SoHo.

THE EXTRAS

A basketball court, on-site equipment customization stations and special events ensure there’s always something new to discover. 

SOMETHING FOR EVERYONE

Baseball/<br>Softball
Baseball/
Softball
Choose from a variety of webs and ace to update or customize your gamer, and check out an exclusive selection of Pro Stock glove models.
Tennis
Tennis
Shop a world-class selection of performance tennis and pickle ball racquets — as well as shoes, clothing and accessories — and get your racquet strung on-site to your exact specification. Demo all racquets on-site in our atrium hitting wall.
Golf
Golf
Browse our selection of game-changing clubs and limited-edition product. Put your new gear to the test with the in-house simulator.
Basketball
Basketball
Dribble, pass and shoot the Official Balls of March Madness, the NBA and WNBA on our indoor court. Customize a ball with laser engraving.
Football
Football
Shop a world-class selection of on-field performance product and licensed fan gear. Get The Duke, the official ball of the NFL, customized with laser engraving.
Sportswear
Sportswear
Browse our full collection of all-new Sportswear designed for the inner athlete in everyone, and get styled by our in-house advisors.

WILSON IN NEW YORK

Our New York Advisory Staff members are a hand-picked crew of athletes, dreamer, rebels, tastemakers, creators and visionaries who inspire and inform Wilson Sportswear.

Shop The Collection

Can't make it to the store? Shop on Wilson.com now!